CertBest is a startup of simulated collaborators, a completely different way of studying for vestibular, enem, Technology .... where the generated content (and consumed) occurs by the users themselves, combining the efforts in an environment where each collaborator enhanced by gamification adds content and curation to generate data to foster discussion and learning through that collaboration. The central idea is that the universe of Internet users can provide information more accurate or more didactic than experts, and that the whole is able to self-correct, that is, a large number of people is able to correct each other's mistakes and the results will be on the whole with more quality than the responses of an individual or a small group.