Exhale Movement was founded as the brainchild of Genevieve Pan and Jessica Moak. The two met and continue to work together as pole instructors at Divine Movement Dance, a pole dance studio located in the Greater Seattle Area. While developing duo choreography for a pole dancing competition they began to discuss different ideas and goals for businesses they were attempting to create separately. The creative choreographic process proved to be a positive and exciting experience for both of them ultimately earning first place at PSO Emerald. Seeing the positive working experience and similar business structures the two decided to join forces and bring their ideas together. They went to work defining the mission and ideals of what they wanted their company to be and represent.The name Exhale Movement is based on the deep breath we take before we begin our movement. It's the first grounding force anchoring you to your surroundings. It's what calms and centers your focus as a mover, artist, and athlete. It's a practice in and of itself. It is how we remember to once again, breathe.