FIA's mission is to be a facilitator for companies, non-governmental organizations, and alerting authorities to promote all-hazards alerting to individuals in societies worldwide. FIA today leverages Internet advertising to display official child abduction alerts and tornado warnings in the United States to online users in the alerting areas. Where alerting authorities use the Common Alerting Protocol (CAP), FIA can extend its messaging system of online alerting to all types of hazards and to all societies worldwide. For easier access to published CAP alerts, FIA has developed an "Alert Hub" on the Amazon Cloud. The FIA Alert Hub is always on and provides fast, secure access to public alerts for users anywhere in the world. Anyone will be able to get alerts immediately or periodically by subscription to the FIA Alert Hub; those who publish CAP alerts can add them immediately or periodically.