Designed without compromise. Only the finest materials are used to create the unique and simple Nordic style epitomized by the Hey bicycles. Our inspiration Cycling is the most beautiful form of transportation. Also, cycling often proves to be the solution to many everyday challenges – it can alleviate health problems and protect the city environment.The Hey Cycle was designed and crafted in Denmark – and here we grew up with cycling as a natural mode of transportation. Thanks to the unique cycling conditions in Denmark, it will in many cases be faster to go by bike instead of by car, – and we haven't even begun to mention parking costs. That's probably why so many people in Denmark use their bicycles daily. That being said, there are unfortunately too many bad quality bikes around. Bicycles that give a bad cycling experience.We love cycling, and everything Hey Cycle does is designed to honour the bicycle and to make your cycling experience even better. The Hey Cycle brand is synonymous with the highest level of quality, Nordic design and good handling qualities – it's as simple as that.Making something complicated is easy – keeping it simple is complicated