Suja, meaning long, beautiful life, embodies the promise that flows from the cold-pressed beverages it delivers in each and every bottle. Suja's story began in 2012 from a shared dream to help people everywhere transform their lives through conscious nutrition.Responding to a lack of clean, nutritious, and convenient beverages available, Suja's founders crafted a line of organic cold-pressed juices as a convenient way to live a plant-powered lifestyle.What started as delivering cold-pressed juice on a skateboard around San Diego, has grown to a range of nationally-available, high quality, organic and functional beverages like our Shots line.Today, we carry on our founders' mission to get the best quality organic and non-GMO beverages into as many hands as possible. Through the large-scale use of local, organic fruits and vegetables, and implementation of a breakthrough displacement technology called High Pressure Processing (HPP), Suja Juice has become the nation's leading organic and cold-pressed juice brand and leading juice shots brand as well!