The Jewelry Exchange is owned and operated by Goldenwest Diamond Corporation. Currently, Goldenwest Diamond Corporation has sixteen locations across the United States. We also operate as The Jewelry Source® in Houston, and The Jewelry Factory® in New York and Detroit. In 2003 The National Jeweler Magazine recognized us as one of the top ten jewelry companies in the United States and included us in its "100 Million Dollar Super Sellers" list. We continue to move up the ranks of this prestigious list of retail jewelry operations, however, it is our manufacturing process that keeps us ahead of the competition. Most jewelry stores do not manufacture their own jewelry and are simply retailers who buy product from a manufacturer that typically works on a 35 to 40% profit margin. Then, the jewelry store raises the prices again to sell the product to the customer. The Jewelry Exchange is different because we are one of the country's leading jewelry manufacturers. From rings and bracelets, to pendants and earrings, the Jewelry Exchange crafts most of the items that we sell, eliminating the manufacturer mark-up and passing the savings on to you. At the Jewelry Exchange, you are buying factory-direct, so you save. Today we have the lowest production costs of any jewelry manufacturer in the United States. As a result, our diamond and jewelry prices have continued to become more and more competitive.