Way2Win Group creates innovative technological projects based on immersive technologies (augmented reality and other 3D formats) for medicine.We help pharmaceutical companies communicate with HCPs in a unique and highly detailed format that attracts doctors' attention. This allows doctors to focus their attention and better remember key information during the visit. It also creates a significant competitive advantage through the innovative presentation, increasing the memorability of key information about drugs.Our solutions don't require changing the usual approaches to visits, everything is very well integrated into the current process.The team has seven years of experience in digital media and IT. Has been involved in VR / AR projects in medicine for over 4 years. We have implemented more than 100 different projects in Pharma and we know how to properly launch unusual content to get the maximum effect on the company.Our clients: Pfizer, Boehringer-Ingelheim, Novo Nordisk, Splat, Electrolux, University of Copenhagen, Fresenius Kabi, Unipharm, Biomed and others.