GisTarget Geomarketing based on Geomarketing concepts develops Market solutions through specific configurations for each reality or product aiming at the best performance of the analyzed enterprise. With Know-How improved in more than 25 years, GisTarget's team of analysts has been developing projects throughout the country, storing and updating a vast database georeferenced in Digital Maps through GIS (Geographic Information Systems) technology. The use of gravitational models associated with the application of Consumer Surveys results in the simulation of the behavior of potential demand displacement within the area of influence, determining capture slices and scaling the attractiveness of the studied enterprise, thus creating inputs so that companies can develop strategies marketing and profitability analysis.