When Vertra was first launched in 2004, it was the first Premium Suncare line to hit the action sports market. We continue to hold ourselves to the highest standards in quality suncareand in cosmetics. Our goal is to bring to the people a revolutionary and unique suncareline with products that feel amazing and work to protect you to the ends of the earth.Vertra is committed to creating a premium sunscreen line that is not only reef-safe, Octinoxate & Oxybenzone free, but also infused with non-nano, mineral UVA/UVB blockers that meet the maximum 80-minute FDA water and sweat resistance ratings. Our sunscreen protects the Earth's reefs and your skin at the same time.For over a decade now Vertra has provided the ocean's best athletes with superior UV protection with our patented processes. Word of our product's proven durability, smooth application and ultra comfortable wear has spread outside of the ocean sports realm. Vertra is now considered the ultimate skincare for anyone who enjoys the outdoors.Vertra is also the official suncareprovider for the Hawaiian Lifeguard Association, the unified voice of Hawaii's world renowned water safety officers.We have earned a loyal following from not only professional athletes, but also men and women who want their skin to look and feel its best. Whether it is surfing, biking, road tripping or sun worshipping, our product helps you to always be in your element and know you are in the best hands when it comes to sun protection.From our famous face sticks to now our brand new line of lotions, sprays, lip balms and after sun care system-Vertra has you covered.