The Lown Institute, a nonprofit, action-driven think tank in Boston, is transforming the culture of medicine by preserving the valued relationship between the doctor and patient, advocating for patients to receive only the medical care they need and want, and removing financial incentives from clinical decision-making. The Institute was founded by renowned cardiologist and Nobel Peace Prize recipient, Bernard Lown, MD, and supports his vision for compassionate, effective health care delivery. Visit www.LownInstitute.org and follow on Twitter at @LownInstitute.