We are a strategic design agency working in small teams to solve big challenges. A core collective of designers, researchers, strategists and technologists driven by company culture and a passion for exploring, imagining, prototyping and testing ideas.We want to improve the quality of everyday life, and affect change, by creating real solutions for real people that have a meaningful impact. That's why we partner with businesses and organisations which have a strong sense of purpose and values. They believe and understand the link between profit and purpose.We've recently helped our clients secure £200m funding for mental health research and are currently incubating a hyper-personalised T1 diabetes product to be launched in early 2022.We've achieved this via our in-depth understanding of constantly shifting social and cultural needs, and organisational demands. Applying user research and prototyping to influence decision making and make long-term ideas and strategies a reality. We are part of the LovedBy Group. LovedBy's purpose is to invent and invest in people and ideas which have a measurable impact on the future conservation of our planet.