Sport New Zealand promotes, encourages and supports sport and physical recreation in New Zealand in order to enrich Kiwis' lives. We passionately believe in the benefits and power of sport – for the enjoyment it brings, the satisfaction of achievement, and the pride we feel as a nation when our athletes succeed. We work with a range of organisations and people who share this passion, to create a world-class sports system at all levels – from grass roots to high performance - which will encourage more Kiwis to participate, and reap the benefits of a life-long involvement in sport.