WATC Consulting is the leading European strategy consultancy in customer management. We enable leading companies to grow profitably by applying the latest methods and approaches in the field of customer data management. Since 2004, we cooperate with leading experts, researchers, and universities to be the No. 1 in customer management. We offer our clients excellent strategy consulting based on our comprehensive and longstanding international experience. Thereby, we support our clients in the areas of Smart Data, Business Models, Customer Management, Market Approach, Transformation, and Performance Management. WATC also stands out by offering innovative digital solutions (WATC Digital) and training services. Our recommendations are based on profound information about the customer, which have proved to be successful in numerous industries for both large enterprises and SMEs. We combine our unique approach on customer centricity with our powerful network of experts, researchers, and technology provider to reach a higher profitability for each of our clients. For more information, visit our website WATC, follow us on Twitter, or visit our blog.